Project Date: November 2020

Crown Point Builders

Requirements: Increase traffic, engagement, and overall number of leads coming through digital channels (Facebook & website).
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Crown Point Builders is a leader in fine residential construction in the Southern Vermont area and wanted to increase their online presence and marketing efforts. The Indelible team took a multifaceted approach to make this happen, incorporating the talents of our entire team and bringing in New Leaf Creative to level up the design even further! Here’s what we accomplished:

  • Created PPC campaigns with custom targeted landing pages, exceeding annual target for leads by roughly 2X
  • Developed content marketing campaign with videos, blogs, and case studies – increased organic monthly traffic by ~1400%
  • Redesigned website to reflect current work and cleaner UX, reducing bounce rate by ~30%
  • Managed social media & leveraged new website to increase Facebook following by ~425%


Content Marketing
Custom Development
Digital Marketing Strategy
Graphic Design
PPC Advertising
Web Development


Small Business


Crown Point Builders, Inc.

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