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Refining Your Website
When you're ready to perfect your web presence, in most cases refining your website is where you'll start. As the hub for most of your online activity, your website is an essential tool for your digital marketing strategy.
When it comes to refining your website we focus on four main questions:
- What is your value proposition?
- Who is your target market?
- What do your customers need to know at each step of their journey?
- What action do you want your customers to take at each step of their journey?