The Cygal Art Deco website ran on low-quality shared hosting and regularly failed to load even small amounts of data. As a result, the site frequently took up to 30 seconds to load for new visitors.
Indelible’s thorough audit offered approaches for improving performance and user experience.
- Conducted performance & optimization audit
- Moved the website to our dedicated servers resulting in improved performance
- Eliminated several plugins & replaced buggy theme
- Wrote custom plugin to replace necessary functionality in tools we eliminated
- Better WooCommerce product gallery
- Infinite scroll
- Better product category navigation
- Improved initial load time by 75%
- Improved GTmetrix Grade from E to B
In a nutshell, we gave the website a functionality overhaul and added a little polish.