Growth you don't have to babysit.
Indelible runs your website, your content, your search visibility, and your social media as one system, all pulling the same direction. You get results without managing every piece or wondering what stalls when you get busy.
The partnership
Become Indelible.
The Indelible Partnership is a single monthly engagement that puts your whole digital presence under one team. Indelible is a Southern Vermont growth partner. We start by learning your business and researching your market. From there we build one strategy that ties your website, content, search, and social together. Then we run it, and stay accountable for the whole thing.
Who it is for. And who it is not.
The partnership is built for organizations that:
- are small businesses or mission-driven organizations,
- want the full system working from day one,
- and would rather have one team run it than manage every piece themselves.
It is probably not the right starting point if you:
- only need one piece right now. Every service is available on its own.
- want to produce your own content and run your own channels. A Self-Managed website may serve you better.
How the partnership works.
Four steps that run as one system. See our full process for the detail behind each step.
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Learn
We research your industry and interview you to understand your expertise, your audience, and your goals.
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Build
We build or refine your website so the foundation is solid and the messaging earns trust.
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Produce
Blog posts, search optimization, and derived social content, all from one research effort.
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Refine
Regular strategy meetings to review results, adjust the plan, and keep everything aligned.
What every partnership includes.
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A website built around how your audience thinks.
We research your market and how your buyers decide, then build the site around what we find. Friction drops. Trust builds. Accessibility and SEO are structural, not added later.
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Content that brings the right people to you.
Interview-driven posts capture your expertise and reach the people searching for what you do. Three a month to start. Each also becomes social: pull quotes, questions, shareable assets.
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Social media that runs without you.
We create, schedule, and report across two platforms at the base tier; higher tiers add more reach and live engagement during business hours.
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A site that stays fast, secure, and current.
Proactive uptime monitoring, security, performance optimization, safe updates, and premium SEO tools. Included for partnership clients.
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Strategy meetings that keep you in control without doing the work.
Monthly or quarterly check-ins on what is working, what is shifting, and where to go next.
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Onboarding that fits your schedule.
Phone, video, or a guided interview you can do in ten-minute chunks, on your timeline.
Proof
Millions in qualified leads, from one coordinated system.
We ran a full-system campaign for a Vermont construction company: website content, targeted blog articles, derived social posts, paid social, and community engagement, all driven by one strategy.
The result: first-page Google rankings for high-intent terms, a social audience that grew from under 100 to over 500, and millions of dollars in qualified leads.
Strategic intelligence
See how the intelligence adapts to your industry.
A report is only worth paying for if it answers the questions your business actually has. Different industries get a different read of their market and different openings surfaced. A few anonymized snapshots:
Healthcare & multi-service
We map what every competitor actually offers, so your unique combination becomes the story.
| Service | You | Competitor A | Competitor B | Competitor C |
|---|---|---|---|---|
| Primary care | Offered | Offered | Offered | Offered |
| Dental | Offered | Not offered | Offered | Not offered |
| Behavioral health | Offered | Offered | Not offered | Not offered |
| Vision | Offered | Not offered | Not offered | Not offered |
| Sliding-scale fees | Offered | Not offered | Not offered | Offered |
| Walk-in / weekend | Offered | Not offered | Not offered | Not offered |
The opening: you are the only one offering all of it under one roof. The report makes that combination the spine of your messaging and your search strategy, so patients and engines both see it.
Nonprofit & advocacy
We find the questions your supporters are asking that nobody answers well, and where your work is the answer.
| Supporters ask | Answered well today | The move |
|---|---|---|
| Where does my donation actually go? | Almost nobody answers this | Open lane. You already have the numbers. |
| How are you different from the national org? | The national org owns the answer | Reframe it. Local proof wins here. |
| Can I see the impact of my gift? | Answered with stock photos, no data | Your annual report is the answer. |
| Is this cause still urgent in 2026? | Thin answers, all outdated | Winnable with one current page. |
| Is my donation tax deductible? | Answered well everywhere | Crowded. Skip it. |
The opening: supporters ask five questions before they give. Four are wide open and you already hold the answers; one is crowded and not worth your effort. The report ranks them and turns each open lane into a page that earns the search and the trust.
B2B & professional services
We map who AI assistants cite when your buyers ask, and how to get you into the answer.
A buyer asks an AI assistant“Who are the best [service] firms for [need]?”
Named in the answer today
- Competitor A Cited
- A national directory Cited
- Competitor B Cited
- You Not yet cited
The opening: when your buyers ask an AI which firm to use, three names come up and yours is not one of them. The report shows exactly what to publish and how to structure it so the answer engines start naming you.
Local food & hospitality
We map when your competitors actually operate, so you can own the days they do not.
| Open | Mon | Tue | Wed | Thu | Fri | Sat | Sun |
|---|---|---|---|---|---|---|---|
| You | Open | Closed | Closed | Open | Open | Open | Open |
| Competitor A | Open | Closed | Open | Open | Open | Open | Open |
| Competitor B | Open | Open | Open | Open | Open | Open | Open |
| Competitor C | Closed | Closed | Open | Open | Open | Open | Closed |
| Competitor D | Closed | Closed | Open | Open | Open | Open | Closed |
The opening: one rival is open all seven days, including the two you are closed. On those days it has your lunch traffic to itself, and the report turns that into an hours and content plan that wins the days you do keep.
Every example here is anonymized. Your report is built on your real market, your real competitors, and your goals.
Partnerships start at $4,000 per month. Every budget runs the same plan, built from the same intelligence. The budget sets the velocity, meaning how much of that plan we execute each month. A website build can be folded in and financed over the first year of the engagement rather than paid up front.
Same plan. Your budget sets the velocity.
Every partnership runs the same strategy for your market. The budget decides how fast we execute it: how much content ships, how many channels run, and how quickly the compounding starts. Here is a directional estimate of what pace can look like.
At $4,000 per month: an estimated 1.3 to 2.5 times your current organic visibility by month twelve.
These are directional estimates only, drawn from industry benchmarks and our own client history, expressed as multiples of your current organic visibility. They are not a quote and not a guarantee: your market, your starting point, and consistency of execution decide real results. The honest constant is the shape, not the number: movement typically starts between months three and six, and the gains compound. The report tells you where your baseline actually stands.
| Monthly budget | 3 months | 6 months | 12 months |
|---|---|---|---|
| $4,000 | about 1x to 1.2x | 1.1x to 1.5x | 1.3x to 2.5x |
| $7,000 | 1.1x to 1.3x | 1.2x to 1.8x | 1.6x to 3.2x |
| $10,000+ | 1.1x to 1.4x | 1.3x to 2.2x | 2x to 4x |
You are never trapped.
You keep everything Indelible builds, and you stay because the work earns it.
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You keep your site and your code.
Everything we build is yours. No proprietary platform you cannot leave, no code held hostage if you go.
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Host it anywhere.
Your site runs on open standards. Move it to any host you like, whenever you like. We make leaving easy, which is a big part of why almost nobody does.
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No long lock-in.
Financing a build runs a year. SEO runs six months, because that is how long it takes to work. Everything else is month to month.
Not ready for the full partnership? Start with the foundation.
The growth engine runs as one system, but a website build or accessibility work can stand on its own.
Questions you are probably already asking.
Can I get just the SEO or just the social, without the rest?
No, and that is deliberate. The growth work runs as one system because that is the only version that works. One research effort drives content, search, and social together, on a site we build to support all three. Run a piece in isolation, on markup and performance we do not manage, and it turns into guesswork. The website build and accessibility work can stand alone. The growth engine cannot.
When do I see results?
Content strategy, site work, and social presence start immediately. SEO results typically show meaningful movement at three to six months. The system compounds over time.
Can I just get a website first?
Yes. Every service is available on its own. The partnership is for organizations that want the full system from day one.
How much of my time does this take?
Strategy meetings and content approvals. If you do not approve by the deadline, we post it.
Am I locked into 12 months?
Only when financing a website. SEO is six months. Social and hosting are month to month. Our clients stay because of results, not contracts.
Mike is responsive, attentive, creative, and efficient. From site design and rebuild to marketing and backend management, Indelible helps our 5 person team operate like a much larger company. They are genuinely great human beings, and we could not be luckier to have them on our side.
Let's figure out if this is the right fit.
Tell us what you are working toward. We will share how we would approach it. And if a different starting point makes more sense, we will tell you that too.